Blast emails are often confused with spam emails because they are sent automatically to many people on the same time. But there is a huge difference between these two types of messages, the first ones, blast emails, are of course sent only if the clients has given his permission for it. They subscribed to a list of recipients of additional information about firms activity. Spam messages are sent without client’s will and they often put them into the rubbish bin because they do not want to lose time for reading information contained in them or lose the free space which can be used in more beneficial way. Blast emails are a kind of advertisement and are often a part of email campaigns which are carried out by online firms and shops which want to gain clients. And people responsible for staying in touch with customers like that messages because they can use some software that will make their work easy and effortless. The special program may send automatically all email to the proper recipients.

Email campaign posts:

• A process of preparing email campaign
• What leads conversion are?
• Email marketing software prizes.