Blog about email marketing campaigns
In: email leads
19 Aug 2010Some people think that leads conversion is a good measure of your marketing success, but they really are? The leads conversion are the percentages of leads that later became customers. The potential new client is called there as lead. The more leads you have the better it is for you company, but finding those people [...]
In: software
16 Aug 2010It is obvious thing that in modern business there is no other option than invest in email marketing software. Otherwise, company won’t work as effective and fast as it should, at least if we talk about virtual activities like reading and sending business emails. As we can see, email marketing software became something totally standard [...]
In: email stats
12 Aug 2010Click-through rate is a percentage showing the websites’ visitors interest about the advertisement banners. It is the rate of the number of clicks on it in comparison with the number of how many times it was delivered and presented on the website. So the click-through rate informs the banner’s owners about the effectiveness of their [...]
In: autoresponser
11 Aug 2010Autoresponders are widely used in the whole Internet – they are popular not only among businessmen or individual people, but also on the websites and other places where you can subscribe to or write something. It means that all your online activities are confirmed by autoresponders. Thanks to this your passwords are gathered into one [...]
Targeted mailing is a special type of mailing that is totally based on the potential client’s needs and interests. It takes into consideration some data about people for whom the messages are sent. So the age, place of living, sex and job are mainly taken into consideration. Thanks to that kind of parameters the program [...]
In: mass email
5 Aug 2010Mass email – one of the most popular form of gaining clients among big online companies which can invest their money in advertising campaigns on a big scale. The aim of that advertisements it clear – gaining more and more clients and what goes after that – earning much more money, so the benefit is [...]
In: email marketing
30 Jul 2010Email marketing blog is a kind of website on which many useful information concerning the advertising through Internet may be found. It is a good solution for people who are starting up their own online business and do not know what should begin with. Email marketing blog is an online place where not only the [...]
Click – through rate indirectly informs the certain company’s members about the email advertising campaign success. It is the percentage counted from the number of clicks on the URL in the message in the comparison with the whole number of all sent emails. So it informs us about the percentage of opened emails that triggered [...]
In: personalization
6 Jul 2010Email marketing is known as a one of the most effective methods of gaining new customers in Internet. What is interesting about this topic is that email campaigns become quite popular even around normal Internet users. In other words, you don’t have to be experienced marketer to create your own targeted email marketing and earn [...]
In: autoresponser
16 Jun 2010These day an enormous number of people use the Internet and it is connected with sending emails also. Almost every user has his or her own mail box due to it is cheap and easy to use. There are piles of sites which offer us setting up mail boxes, but not all of them provide [...]